Smart Tags
With OptinMonster’s Smart Tags feature, creating dynamic, personalized content in your onsite marketing campaigns is easier and more affordable than ever, for any size business.
Ever wondered if you could identify your leads and customers whenever they visit your website… and provide a personalized experience for each one of them?
That means…
- On your website, you can call your visitors by their name
- Create dynamic content unique to each visitor based on the data (name, interests, previously purchased products, and so on) you’ve stored about them
- And more…
Website personalization works!
Brands that use personalization see significant increases in customer engagement, 20% more sales opportunities, and 18x more revenue according to studies by Jupiter Research and Annuitas Group.
Unfortunately, you’ll have to invest thousands a month for most website dynamic content tools. But it doesn’t have to be that way. This is where OptinMonster’s Smart Tag feature comes in!
Personalize Your Website with Dynamic Text Replacement
With the click of a mouse, you can use merge tags in your onsite marketing campaigns just as you use them in your emails for content personalization.
Using our simple drag-and-drop popup builder, you can add all kinds of merge tags: date or day of the week; city, state, zip code, or country. You can also add and any information the visitor submits including their name, email, or phone number.
Click here to see another example of Smart Tags in action!
Here are just a few smart dynamic content examples and website personalization ideas that can skyrocket your conversions…
Dynamic Text Replacement on eCommerce with Smart Tags
The importance of personalization in eCommerce can’t be overstated… According to Accenture’s Strategy Global Consumer Pulse Research report, businesses lose billions of dollars every year because of poor personalization.
With OptinMonster’s Smart Tags, you can grab the attention of shoppers by addressing them by name, displaying their city, a specific date, and more.
One highly effective use for Smart Tags is to reduce shopping cart abandonment. More than 66% of people who put an item in their online shopping carts never complete the purchase, which means eCommerce retailers are losing a LOT of money.
Smart Tags capture the attention of those abandoning shoppers by displaying exclusive, relevant deals that are personally targeted just to them.
Combine Dynamic Text Replacement with Exit-Intent Technology, Page-Level Targeting, and Geo-Location Targeting to convert even more abandoning visitors into customers.
Case Study How Expat.com Grows Its Community By 30,000 Members Every Month With Personalized Campaigns
Dynamic Smart Content Increase Engagement for Publishers
Bloggers and media companies need visitors to stay and engage with their content in order to turn a profit, but today their attention spans are shorter than ever.
OptinMonster’s Smart Tags helps you retain your audience’s attention and improve engagement by displaying smart dynamic content to the right person at the right time.
Smart Tags let you tailor offers to your audience depending on the day, date, physical location, the content they’re viewing, and more.
This content personalization feature will help reduce your bounce rate and boost your engagement metrics by creating personalized marketing campaigns tailored for each visitor.
Ready to increase ROI on your website with personalized marketing campaigns? Get started with OptinMonster today.
Effective Lead Gen Solutions Made Simple
OptinMonster’s drag-and-drop builder, simple but powerful triggers, and precise targeting make it easy to get started.
Easy Setup
Easily create and launch beautiful campaigns that are proven to convert in 5 minutes or less without needing a coder or designer!
Drag ‘n’ Drop Builder
Quickly create stunning campaigns using proven playbooks, ready to customize templates or your own custom design.
Page Level Targeting
Use behavior personalization to display page-specific campaigns based on each unique visitor’s interactions on your website.
Exit Intent Technology
Convert abandoning visitors into subscribers and customers at the precise moment they attempt to leave
MonsterLinks
Create a 2-step optin campaign from any link to improve lead generation and grow your email list fast. Proven to boost conversions by over 785%.
Smart Tags
Easily personalize your website with dynamic smart content for higher engagement and conversions.
OnSite Retargeting
Reduce abandonment and save money on external advertising by customizing promotions for returning visitors.
Smart Targeting Rules
Guide customers through your sales funnel by presenting new offers at each stage of their journey.
Advanced Scheduling
Run holiday promotions and other time-sensitive campaigns during specified periods, and display campaigns to visitors in their own time-zones.
Powerful Insights
Easily understand the metrics that matter and refine your lead generation strategy to boost your conversion rate.
Team Collaboration
Share access and manage permissions on your OptinMonster dashboard with coworkers, third-party consultants, or clients.
Easy A/B Testing
Make data-driven tests and decisions that will improve your conversions and revenue for any campaign.